The 80 20 Rule: How to Spend Less and Get More Out of Your Marketing

Look for patterns and trends that indicate which marketing efforts are generating the most revenue. Using the 80/20 rule, you can identify the top 20% of your customers who generate the most revenue for your business. You can then focus your marketing efforts on this group and create targeted campaigns to reach them. This knowledge …

Petty Cash Accounting: Journal Entries & Reconciling Accounts

Typically, as the petty cash balance falls to a preset level, the custodian applies for additional cash from the cashier. At this time, the total of all of the receipts is calculated to ensure that it matches the disbursed funds from the petty cash drawer. If new funds are needed, the cashier writes a new …